Turning Features Into Benefits In Your Sales Copy

 

So many people have a hard time understanding what are features and what are benefits when they’re writing sales copy. In fact, there are quite a few seasoned marketers that still get it wrong.

 

Why does it matter? Simply put – if you get the benefits right, you will see more sales. If you don’t believe me, do a test… one sales page listing features and another sales page listing benefits, and see which converts a lot better.

 

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It’s true that people reading your sales letter want to know what’s in it for them. So it’s up to you to paint that complete picture for them, not leave them with a dot-to-dot where they have to connect all the dots to see the whole picture.

 

Let’s take a look at what features and benefits are and how they differ.

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Using Facebook Ads With FB Conspiracy

 

The internet is the hottest place today to earn cash. If you are planning to start an online business, then you first need to know, that although the internet will potentially generate a lot of cash for you, it doesn’t mean that you will be able to achieve success overnight. You still need to work hard even if it is an online business.

 

And, if you want to become successful with your new online business, you need to market it on the internet. You have to remember that if you have a new website, no one knows about it, and if someone knows it exist, he or she wouldn’t care. You have to market your products by marketing your website. It’s how it works on the internet.

 

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It is also important to remember that marketing on the internet is different from marketing in the real world. In fact, even the most experienced marketers in the real world, have hard time marketing on the internet. It is a new kind of marketing and it will require different strategies to make things sell.

There are free ways to market on the internet. However, these free ways can be a pain. Unless you are a really good writer, it is often very hard to catch people’s attention on the internet. If you are just a beginner in the world of internet marketing, then you might want to try out Facebook. Here, marketing is easy, effective, and is very cheap.

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Facebook Marketing: Are You Using It in Your Business?

 

As a business owner, you know that you are constantly wondering how you can attract more clients. If you own an online business, the answer to your traffic problem is internet marketing.

 

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You need to remember that without marketing, you will never be able to get targeted traffic to your website.

 

Today, any kind of business, whether online or offline, are now using internet marketing in order to expand their reach for new customers.

 

 

Internet marketing is not quite as easy as it may sound. You have to consider the fact that you need to work hard in order for you to attract targeted traffic to your website. You need to write a lot of good articles related to the products or services that you are selling, and you also need to join forums, and the discussions in it. You also need to make your website attractive to your visitors.

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Ten Tips For Getting Traffic Through Social Media

 

Ten Tips For Getting Traffic Through Social Media
By Jimmy D. Brown of Traffic F.U.E.L.

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Here then are 10 tips for using social media to drive traffic to your sites…

 

1. Complete your profile.

When you first open your Twitter, Facebook, Squidoo or other social media site account, fill out your profile (including a picture). Doing so makes it easier for people to get to know you and build relationships with you, which will make it more likely they’ll click through to your site.

 

2. Interact.

Social sites are, by definition, social. They’re two way streets (not monologues). That’s why you shouldn’t just post content and move on. Instead, spend a few minutes each day interacting and getting to know people in your network.

 

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3. Include a link to your site on your profile page.

 

This tip is simple but effective: Give people a reason to click through from the social media site to your blog or squeeze page. A promise of a free solution usually makes for a good enticement.

 

4. Ask your followers to “retweet” and repost.

If you create a “buzzworthy” post (such as a post on a hot or even controversial niche topic), as your Twitter followers to “retweet” it and ask your other social media networks to repost it.

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Basic Tips For Creating Your First Podcast

 

If you’ve ever logged in and listened to an interview with a guru or someone explaining something to the listeners, you were listening to a podcast. Quite a few experienced marketers working in most niches, have embraced podcasts as a compelling way to get information to listeners and increase sales at the same time.

 

You will find Internet marketers announcing the date and time of their next radio show, but it’s really only a podcast, or an audio file created in .mp3 format. But, having your own radio show is definitely bound to impress your clients and subscribers. It sounds so professional that it will impress even your mother.

 

Once you’ve created your audio file in .mp3 format, all you have to do is upload it, along with an RSS file to your server. There are several downloadable programs that, when installed on your reader’s computer, will let your listeners retrieve your audio file automatically. They will be able to listen to your podcast whenever they want to, using an .mp3 player or their iPod.

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